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One shot has leaked from Daisy Lowe’s (daughter of Gavin Rossdale) upcoming Anna Sui campaign. CQ

Charles Jourdan, iconic brand from 60s & 70s, is back with plans to show at Paris Premeire Classe exhibit. ElleUK

Gisele’s bump airbrushed from latest London Fog shoot FF

CFDA hold a Town Meeting to discuss the hype-mess of NY Fashion Week and how to bring it back to being relevant. Ms Wintour’s proposal would require a little help from her friend Mr Obama. NYO

Moises de la Renta (yes, the son of THAT guy) chats about his new womens line MDLR Blackbook

Opt for the orange cream ladies. British scientists have put tanning beds in the same cancer-causing category as mustard gas, arsenic, tobacco and chimney sweeping.
AP

Fluff Chance, author of the industry-scathing blog, is unveiled and shocks the inner-circle. NYT

DynastyBelieve us when we say we heart the 80′s…the neon, Bananarama, Moon Unit, the crazy kids of St Elmo’s Fire & on & on. There have been bits & pieces of this decadent, self-indulgent era trickling into various designers’ lines but we’re still waiting for the full on surge. And with krimping iron in hand, we are armed and ready to show our support. BUT…(as my mother would say, “big but here…”) we will NOT, I repeat NOT, do the shoulder pad thang.

Granted the updated versions aren’t as obnoxious as the originals, but we don’t like how many we’re seeing. The reason? You know there’s going to be one celebrity out there needing to out-do the rest, bringing some gigundo shoulder pads to the red carpet which will in turn bring them immediately to the malls. Presto – an entire generation is sporting the authentic Dynasty-sized babies. The horror.

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Victoria Beckham

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Rihanna

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Julien MacDonald Show

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Brand: Cover Girl/Olay
Product: Simply Ageless Foundation SPF 22

4 lips The idea of a skin care company launching a cosmetic line isn’t new. In fact, Olay launched it’s own cosmetic line over a decade ago. I thought it was a great idea at the time. Who better to develop beneficial cosmetics than a skin care company. Too bad the line was so badly mismanaged. Lack of publicity led to the failure of what might have been a great line.

The idea of a cosmetic company teaming with a skin care line to produce cosmetics is not new either. It was Cover Girl that teamed with Noxema all those years ago to create their inexplicably popular Clean makeup. Can you tell that I was not a fan? Bad color selection, bad smell, bad all the way around. The product put me off the Cover Girl brand for years. They have only recently redeemed themselves with their phenomenal Lash Blast Mascara.

Cover Girl’s latest joint venture is with my favorite mass market skin care company, Olay. Together they have launched Simply Ageless, a line that is infused with Olay’s popular and effective Regenerist Serum. The companies have scored a marketing coup in hiring Ellen DeGeneres to hawk the product.

I don’t usually put much stock in celebrity endorsements. Let’s face it, most of them are publicity-whores. Jennifer Anniston and her Life Water, Jessica Simpson and her Pizza Hut, blah, blah, blah. But Ellen Degeneres as a Cover Girl? How utterly charming. Maybe its because she’s a lesbian and I LOVE lesbians. Maybe its because she IS actually over forty. Maybe its because she has the kind of every woman everyday beauty we can all aspire too. For whatever the reason, I love the choice of Ellen as a spokesmodel. Olay! Ellen! Sign me up!

As it turns out, Olay is the cheese to Cover Girl’s macaroni. Simply Ageless foundation is a cream based foundation. It can be applied with the provided sponge, or with a foundation brush. I don’t recommend applying with your fingers as it comes in a compact rather than a tube or jar. It has a very sufficient SPF of 22, but does not leave a ghostly cast. It spreads evenly and smoothly, and I was able to get a perfect match in Classic Ivory. There are 14 other shades to choose from.

Cover Girl claims that the makeup “suspends itself over lines and wrinkles”. Well, it certainly does not settle into those lines, I’ll tell you that. It left my face with an airbrushed glow. Yes, I said glow, not shine. To me this was the most impressive aspect of the product. As someone with dry skin, my complexion can tend to look dull. I was amazed to find that Simply Ageless made me look lit from within.

I’d give the product five stars, but I don’t love the fact that I can actually “feel” the makeup when I’m wearing it. It does not feel weightless. Also, $12.99 for .4 ounces is perhaps a bit steep for a drugstore brand. That being said, it really is an outstanding product and one that I hope will enjoy the same kind of longevity as that God-awful Clean makeup.

Cut Costs Cuties!
Gemma

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