Brand: L’Oreal
Product: HIP Studio Secrets Color Chrome Eyeliner

Here’s the thing, I LOATHE eyeliner pencils. They tug, they pull, and they almost never glide effortlessly. I’ve always preferred to line my eyes with shadow for these reasons. That being said, I’ve been obsessed with finding the perfect violet liner for almost my entire adult life. I believe I’ve finally found it, and it is in fact, a pencil liner. Vivid and long-wearing, HIP Color Chrome eyeliners neither tug nor pull. Violet Volt is a true-blue based violet, not plum. Fair skinned gals take note: You eyes will not looked bruised, I promise.

HIP Studio Secrets Color Chrome Eyeliner isn’t cheap. At $10 a pop, it is outrageously pricey for a drugstore eyeliner. It’s almost as pricey as the department store brands. BOGO is the way to go if you want one of these babies.

Cut Costs Cuties!
Gemma

Brand: LC Lauren Conrad for Kohl’s
Products: Clothing and Accessories line

So, I pretty much scoff at celebrity product lines. Already wealthy celebrities slapping their names on perfumes and clothing just rub me the wrong way. Sure, they have the right to make a buck, but it just seems so greedy!

Plus, I’m never really sure how much input a celeb has in these ventures. When a chick like Kim Kardashian says something inane like, “I was involved in every step of the development process”, I can’t help but roll my eyes. But, then I remind myself of Posh Spice and I reconsider my position. Victoria Beckham’s dress designs are super fab, and by all accounts she IS heavily involved in every step of the process.

Which brings me to Lauren Conrad of “The Hills” fame. I have a passing knowledge of the show, and from what I remember, I liked her. Sure, others have called her boring, but to me, she seemed simply bored. That patented blank stare into the camera was AWESOME. She refused to even PRETEND to be interested in anything Audrina or Heidi had to say. Also, from what I remember she “actually” attended fashion design school. Serious cred for a celeb fashion line, no?

LC for Kohl’s was not Lauren’s first foray into design. She had an ill-fated line of dresses before this venture. I’m not exactly sure why it failed, but I’m guessing it had something to do with her ridiculous price points. Although it had been reported in the media that the downturn in the economy made her rethink her line, I think she must have come to the realization that her star wattage was not bright enough to justify such outrageous prices. LC for Kohl’s is a much better fit for MS. Conrad.

Though not groundbreaking, the LC line for Kohl’s is on-trend, and more interesting than most anything else at Kohl’s. Geared toward young woman, it features tanks, dresses, tees, denim, blazers, tunics, leggings, sweaters and sunglasses. On sale, most items retail between $9 and $54. It’s worth a trip.

Cut Costs Cuties!
Gemma

Can’t make the shows today?
Two designers are welcoming us all to log in from afar and view their lines front row from Lincoln Center. Whether it be from your desk, couch or a nearby park all you need some WiFi.

Isaac Mizrahi’s show will stream live at noon today featuring his Evening Pajamas SS2011 linehere and Ivana Helsinki will stream live at 9pm this evening. Check out her website for details or here. (the link currently directs to Isaac’s site, but may change following his show)

From Ivana’s website Paola Ivana Suhonen is a Helsinki born designer, artist, and filmmaker. She is most well known for her own art fashion line, IVANAhelsinki, which in 10 years has grown to an international brand. Paola Ivana Suhonen is the artist behind the fashion pieces, starting from her dark naïve mind-landscapes, northern legends and western romantics, creating the prints, graphics and lately also working with short films. The mix of past and present has infused her style with yesteryears’ flavor sophistication along with a shot of contemporary charm. Paola runs the family owned company with her older sister Pirjo.

more NYFW2011 highlights to come

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